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Consumer Behaviour buying, having, and being

658.8342/SOL/C

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Solomon, Michael R.
        Consumer Behaviour : buying, having, and being / Michael R. Solomon . – 11th ed. . – Noida : Pearson, 2017
        xxii, 582p.
        ISBN9789332557468 :
        1. Consumers attitudes
        1. Management         1. Consumer behavior

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