Marketing management (Record no. 13634)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00486nam a2200205Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | Aliah University |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210211142230.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170102s9999 xx 000 0 und d |
| 020 ## - ISBN / ISSN | |
| Price | দাম | RS. 875.00 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| 082 ## - DDC | ডিউই | |
| Classification number | বর্গসংখ্যা | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | মুখ্য সংলেখ - ব্যাক্তিনাম | |
| Personal name | ব্যাক্তিনাম | Philip Kotler |
| 245 ## - TITLE STATEMENT | আখ্যা বিবরণী | |
| Title | আখ্যা | Marketing management |
| Statement of responsibility | লেখকের দায়িত্বের বিবরণ | Philip Kotler |
| 250 ## - EDITION STATEMENT | সংস্করণ ক্ষেত্র | |
| Edition statement | সংস্করণ | 14th ed. |
| 260 ## - IMPRINT | প্রকাশনা ক্ষেত্র | |
| Place of publication | প্রকাশ স্থান | New Delhi |
| Name of publisher | প্রকাশকের নাম | Pearson |
| Date of publication | প্রকাশ কাল | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | | |
| Page / Vol. No | পৃষ্ঠা / খন্ড সংখ্যা | 650 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | বিষয় শিরোনাম - মূল বিষয় | |
| Topical term | মূল বিষয় | Marketing Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | বিষয় শিরোনাম - মূল বিষয় | |
| Topical term | মূল বিষয় | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Price | Total Checkouts | Accession No. | Date last seen | Date checked out | Price effective from | Koha item type | Source of classification | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 02/01/2017 | 875.00 | 3 | 24037 | 23/04/2024 | 19/03/2024 | 02/01/2017 | Books | ||||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 2 | 24038 | 24/08/2023 | 12/07/2023 | 23/02/2017 | Books | Dewey Decimal Classification | 1 | |||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 3 | 24039 | 21/04/2025 | 18/02/2025 | 23/02/2017 | Books | Dewey Decimal Classification | ||||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 1 | 24040 | 01/08/2023 | 12/07/2023 | 23/02/2017 | Books | Dewey Decimal Classification | ||||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 3 | 24041 | 03/08/2023 | 12/07/2023 | 23/02/2017 | Books | Dewey Decimal Classification | ||||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 24042 | 23/02/2017 | 23/02/2017 | Books | Dewey Decimal Classification | ||||||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 2 | 24043 | 06/06/2024 | 23/04/2024 | 23/02/2017 | Books | Dewey Decimal Classification | 1 | |||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 5 | 24044 | 24/01/2024 | 18/12/2023 | 23/02/2017 | Books | Dewey Decimal Classification | 4 | |||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 4 | 24045 | 18/08/2022 | 22/07/2022 | 23/02/2017 | Books | Dewey Decimal Classification | 1 | |||||
| Newtown Campus, Kolkata | Newtown Campus, Kolkata | 23/02/2017 | 1 | 24046 | 05/09/2018 | 17/07/2018 | 23/02/2017 | Books | Dewey Decimal Classification |