TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
TI  - Marketing Management
SN  - 9789332557185
U1  - 658.8/KOT/M 
PY  - 2016///
CY  - Noida
PB  - Pearson
KW  - Marketing Management
KW  - Consumer Behavior
KW  - Management
ER  -