659.1/CHU/A 106865 106866 106867 106868

Chunawalla, S. A.         Advertising,sales and promotion management . – 6th. ed. . – Kolkata : Himalaya Pub. House, 2019.         375 p. ; 28 x 22 cm.         ISBN9789352028863 : 540/-         1. Journalism and mass communication         1. Selling         1. Advertising