659.1/CHU/A 125177 125178 125179 125180

Chunawalla, S.A         Advertising theory and practice / S.A Chunawalla, Dr.K.J kumar and K.C Sethia . – Mumbai : Himalaya publishung house, 2018         398p.         ISBN9789352020409 : Rs 450.00         1. Advertising         1. Journalism         I. Kumar, K.J, author.        I. Sethia, K.C, author.