TY  - BOOK
AU  - Lien,Marianne E.
TI  - Marketing and modernity
SN  - 1859739911
U1  - 658.8/ 23
PY  - 1997///
CY  - Oxford, New York
PB  - Berg
KW  - Food
KW  - Marketing
KW  - Case studies
KW  - Food industry and trade
KW  - Norway
KW  - New products
N1  - Includes bibliographical references (p. 291-300) and index
ER  -