TY  - BOOK
AU  - Andreasen, Alan R.
AU  - Kotler, Philip
TI  - Strategic Marketing for Non-Profit Organisation
SN  - 9789332549517
U1  - 658.802/AND/S 
PY  - 2015///
CY  - Noida
PB  - Pearson
KW  - Marketing
KW  - Strategic Management
KW  - Management
ER  -