TY  - BOOK
AU  - Vitale, Robert
AU  - Giglierano, Joseph
AU  - Pfoertsch, Waldemar
TI  - Business to Business Marketing: analysis and practice
SN  - 9788131763308
U1  - 658.8/VIT/B 
PY  - 2011///
CY  - Noida
PB  - Pearson
KW  - Marketing
KW  - Marketing Management
KW  - Business
KW  - Management
ER  -