658.8/BAL/C 42279 42280 42281 42282 42283 42284 42285 42286 42287 42288

Balakrishna, Sidharth         Case Studies in Marketing / Sidharth Balakrishna . – Noida : Pearson, 2011         x, 154p. . – ( Pearson Casebook)         ISBN9788131757970 :         1. Marketing Management         1. Management