TY  - BOOK
AU  - Kumar, S. Ramesh
TI  - Consumer Behaviour the Indian Contest (Concepts and Cases)
SN  - 9789332586499
U1  - 658.8342/KUM/C 
PY  - 2017///
CY  - Noida
PB  - Pearson
KW  - Information services
KW  - Management
ER  -