658.8/SIN/C 42291 42292 42293 42294 42295 42296 42297 42298 42299 42300

Case Studies in Marketing Management / Edited by Ramendra Singh . – Noida : Pearson, 2013         vii, 128p. . – ( Pearson casebook series)         ISBN9788131785003 :         1. Marketing management         1. Management         I. Singh, Ramendra, ed.