000 00666nam a2200241Ia 4500
003 Aliah University
005 20180705154253.0
008 170102s9999 xx 000 0 und d
020 _cRS. 730.00
_a9788131759394
040 _beng
041 _aEnglish
082 _a658.8
100 _aLovelock, Christopher H.
245 _aServices marketing
_cChristopher l
_bPeople, technology,strategy
250 _a7th ed
260 _aNew Delhi
_bPearson
_c2010
300 _a683p.
650 _aService industries
_xMarketing
650 _aProfessions
_xMarketing
700 _4Author
_aWirtz, Jochen
700 _4Author
_aChatterjee, Jayanta
942 _cBK
999 _c13631
_d13631