| 000 | 00637nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | IN-KoAU | ||
| 005 | 20250307114113.0 | ||
| 008 | 250307b ii ||||| |||| 00| 0 eng d | ||
| 020 | _a9789332518377 | ||
| 040 | _beng | ||
| 041 | _aeng | ||
| 082 | _a659.1/CLO/I | ||
| 100 |
_aClow, Kenneth E. _915409 |
||
| 245 |
_aIntegrated Advertising, Promotion, and Marketing Communications _cKenneth E. Clow and Donald E. Baack |
||
| 250 | _a6th ed. | ||
| 260 |
_aNoida _bPearson _c2017 |
||
| 300 | _a455p. | ||
| 650 | _aAdvertising | ||
| 650 |
_aMarketing Communication _915410 |
||
| 700 |
_aBaack, Donald E. _915411 |
||
| 942 | _cBOOKS MBA | ||
| 999 |
_c25958 _d25958 |
||